Co-founder, Director, Elephant Design
A 1989 graduate of National Institute of Design, Ahmedabad, Ashwini is the co-founder of Elephant*, India's largest independent integrated design consultancy with offices in India & Singapore.
She has done award-winning work for global brands in diverse segments. Some of the awards include Global ReBrand 100 (USA), Worldstar (Germany), & Asiastar (Singapore) for Packaging Excellence, A’Design Awards (Italy) and Best of the Best at CII Design Excellence.
Ashwini was invited by Rockefeller Foundation to participate in Global Social Impact workshop and by Danish Design Association to form the Copenhagen Co-creation Manifesto. She has lectured across more than 20 countries including ICOGRADA Design Week, Business of Design Week and International Design Congress.
She has been jury at Cannes Lions (France), Global ReBrand 100 (USA), The One Club – Young Guns 16 (USA), Spikes Asia (Singapore), Design for Asia (HK), Kyiv IAF (Ukrain), International A’Design Awards (Italy), Design for Change (India) & Kyoorius Design Awards (India). Ashwini was Jury President at the recently concluded D&AD Awards 2019 in London.
As a key member of The Design Alliance Asia consortium, Ashwini has edited Colours of Asia book published in Hong Kong that was awarded Design for Asia Special Culture Award by the Hong Kong government. She has written over 50 articles on design that were published through a column in regional publication that reaches over 1 cr readers.
Ashwini is co-founder of The Collective, an initiative by women creative leaders to create safe work-places for women. She has been speaking on gender & inclusivity at various platforms; most recent being “Leading from Behind” & “Women in Data Science” conferences in early 2019. Impact magazine has recognized Ashwini among 50 Most Influential Women in Media for five consecutive years. She is also on Campaign India’s A-List.
Ashwini mentors start-ups through “Nurture” initiative of TiE and from the advisory board of Indian Institute of Management CIIE programme. She is also mentor to the Vedica Scholars Programme. She is on the Advisory Board of School of Design, Pearl Academy.
* The Economic Times Brand Equity Agency Reckoner has ranked Elephant as No 1 Design Agency multiple times including their 2018-19 listing.
At the first India edition of Lexus Design Awards, Elephant was declared as Design House Of The Year in February 2018.
At the first edition of Indian Agency Awards by Social Samosa, Elephant was awarded Specialist Agency of The Year in April 2019.
Design Director, Idiom Design & Consulting
With his roots in Product Design, Nishant has, over a period of 9 years in the industry, expanded his workspace to Spatial Experience Design for workspaces and retail. He views spatial design through a behavioral lens. More recently, Nishant has been working actively in the Systems Design space, entailing Service Design and Business Design, and adaptive application of design thinking to business problems and organizational golas, while design of Culture and Brand Strategy are new areas of interest.
Nishant promotes interdisciplinary integration in design practice, and views design as a holistic tool to create lasting value across commercial and social landscapes.
Co-founder, Frameworx Design
A Designer and an Engineer by training, Devraj Bhadra is the co-founder of a Bangalore-based consultancy named 'Frameworx' which uses design and behavioral science to create strategies for human interactions in a business. Frameworx has had a wide range of experiences in designing for automotive, furniture, consumer electronics and healthcare companies and startups. Frameworx truly believes that any product, service or an experience can be enhanced only if there is a deep dive into systems and human interaction design.
Founder, Paul Studio
Paul is an international red dot award winning product designer who re‐defines everyday objects. His designs are led by consumer focused innovation & refined sense of style. He has designed over 300+ iconic everyday objects in 121 product categories within a span of 14 years.
Winner of Red Dot Award (twice!) and 30 other international & domestic design awards his work has been extensively published / exhibited internationally including the Triennale Museum in Milan, Ambiente Fair in Frankfurt, Red Dot Award Show in Singapore, Avenue of Stars in Hong Kong, Lite‐On Awards Show in Taiwan, Design Korea Exhibition/Design Olympiad in Seoul and Alliance Francaise in Delhi.
Paul has been honored by Prime Minister of India Mr.Narendra Modi as a Designpreneur in 2005 & President of Taiwan Mr.Ma Ying‐jeou in 2010. Paul’s work is held in permanent collections of Danish Design Museum, Copenhagen since 2009, as an example of Design to improve life!
He is also a registered industrial designer with the Government of India under the National Manufacturing Competitiveness Program.
His work shines bright for its simplicity and original design “thinking” which led him to be featured by ForbesLife India Jan’16 edition for Re‐imagining Everyday Objects!
In 2018, Paul was selected to represent Industrial Design at the India‐Italy Tech Leadership Roundtable in the august presence of His Excellency Mr. Giuseppe Conte the Prime Minister of Italy and Shri Narendra Modi the Prime Minister of India.
Past 2 years he has been focussing his efforts in converting patented technologies by Indian innovators into commercially viable products for the Home Automation & Smart Switching Sector. Paul Sandip lives & works out of 2 cities Noida & Pune.
Rahul is an artist, designer, coder, trainer, mentor and subject matter expert in creating immersive experiences and VR/AR ecosystems.
He is a graduate of the National Institute of Design, Ahmedabad and has been a practicing design and tech entrepreneur over the last two decades.
Dutta has been interested in and actively practicing virtual reality since 1997. He set up India’s first VR design studio, Trimensions in 2007 and has co-founded/mentored many other start-ups since then. Currently he is co-managing Hyper Reality Studio, an experience design lab focused on exploring the incredible uses of emergent technologies in India. He is an educator and a visiting faculty across a number of institutions in India, as well as a prolific corporate trainer and pedagogical designer.
Creative Director, Full Meals Creative Studio
Harris Backer began an academic year in an MBA course, but then miraculously ended up with a Master's degree in Visual Communication from somewhere in the United Kingdom, next to a nice pub. A movie binge involving Koyaanisqatsi and Baraka, drove him to make moving pictures. He has, over the past 12 years, built quite the folio as a cinematographer and photographer in fashion, advertising, architecture and fine art. His roots in graphic design lend him a keen eye as a film maker. Beer, funky jazz and the new Ronin camera rig get him going.